June 24 Loyalty Market Update




At Ellipsis we produce a monthly state of the loyalty market update for both Australia and New Zealand. It’s a just-the-facts view of the loyalty loyalty programs in market and the platforms that serve them. We share the highlights below, subscribe to receive the detailed market update. 



Australia Update


  • Nissan’s Australia and New Zealand's operation was breached late last year, and details on 100,000 customers. were taken.

  • Pizza Hut Australia has been fined $2.5m for breaching spam laws.

  • There are potential implications of the coming data privacy regulation on Woolworths Supermarkets.

  • The NRMA (with PokitPal) and AGL (with Grow My Money Money) both launched new card-linked rewards programs.



New Zealand


  • Coalition loyalty program Flybuys will close before the end of the year.

  • ASB Bank’s True Rewards loyalty program has managed to partner with both Woolworths Supermarkets (issuing Woolworth’s Everyday Rewards points) and competitor supermarket Foodstuffs (True Rewards points can be spent as cash as New World NZ and other brands).



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