Design
Go to Market Strategy
Loyalty Program Design
Loyalty strategy development including; design and build of new programs and the evaluation and enhancement of existing propositions
Ellipsis’ Loyalty Design begins with best practice research, benchmarking, and customer data analysis. Program constructs are refined, through to a preferred design, concluding with robust financial modelling and documentation of business requirements.
Go to Market Strategy
Successful loyalty program and initiative launch to the market
Critical path to ensure effective launch with milestone activities, stakeholders and key interdependencies.