May 24 Loyalty Market Update

Welcome to our May loyalty update for Australia and New Zealand and Australia. We hope this helps to keep you in the loop or confirms what you already know. We share the highlights below, subscribe to receive the detailed market update. 

AUSTRALIA

• Virgin Australia’s Velocity Frequent Flyer adds DiDi and AGL as new partners. Virgin Australia’s Velocity Frequent Flyer now has 12 million members. 1 million members joined in the last 12 months - 34% higher than the prior year.
  
  
• 1 billion Qantas Frequent Flyer points were used within a few days of the launch of the new Classic+ redemption option.

New Zealand

• Insurer AIA NZ's Vitality loyalty program now has 60,000 members.
  
  
• Air New Zealand Airpoints has added Lightforce Solar as both an earning and redemption partner starting 22nd April.

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