Nufarm Rewards Program
Nufarm: Ellipsis helped Nufarm to evolve their rewards program into a robust grower engagement strategy.
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Velocity Frequent Flyer Program
Velocity Frequent Flyer: Ellipsis was engaged to redesign marketing campaign processes for the delivery of the highly personalised cross-channel member experiences.
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Velocity Partner Proposition
Velocity Frequent Flyer: Ellipsis was engaged to provide a strategic approach to enhance the Partner Value Proposition.
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Godiva Chocolatier Loyalty Program
Godiva Chocolatier: Ellipsis initiated a data-led loyalty program review project using Return on Loyalty®
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Sydney Cricket Ground Trust Roadmap
Sydney Cricket Ground Trust: Ellipsis was engaged to deliver a data driven communication roadmap, to determine how to effectively use customer data and improve the perception of member value.
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Metcash Loyalty Program
Metcash: Ellipsis provided Loyalty Advisory support and developed a 4-phase roadmap for a Metcash loyalty proposition.
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Crown Towers Rewards
Crown Towers: Ellipsis worked with Crown Towers to build Customer Journey Maps across key segments.
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Zoetis Loyalty Program
Zoetis: Ellipsis initiated a data-led loyalty program design project using our program design methodology
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Sompo Marketing Strategy
SOMPO Insurance: Ellipsis built a comprehensive financial model covering multiple critical metrics to determine if a potential large acquisition in a loyalty sector was viable. The Ellipsis team also developed a regional affinity marketing strategy.
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Scenic Tours Marketing Strategy
Scenic Tours: Ellipsis was engaged to help maximise the investment of the new marketing automation solution. Ellipsis conducted deep analysis and develop targeted marketing treatments for each segment with expected Return on Loyalty®.
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